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Digital Marketing Fundamentals

The results of this programme will be truly beneficial for your team’s motivation levels and the marketing performance of your organization.


Training modules: 

  • Define your Digital Marketing Strategy
  • Target Audiences Specific to your Business
  • Basics of Social Media Advertising
  • Facebook & Instagram Platform Tactics
  • Paid Social Media Campaigns
    • Campaign Objectives
    • Audiences
    • Ad Formats and Placements
    • Retargeting Pixel
  •  Analytics and Campaign Metrics
  • Conversion Optimisation
  • Digital Marketing Practices Head-to-Head
    • SEO
    • PPC
    • Paid Social
    • Content Marketing

Duration: 3 hours (one session)
Delivery: Remote or in office (in our offices or at your offices- travel expenses apply)
Industries: All
Audience: Marketing Teams, Enthusiasts, C-Levels, Directors

Topics include: 

  • Paid Social
  • Content
  • Search Engine Optimisation (SEO)
  • Pay-per-click (PPC)
  • Web
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Book the Digital Marketing Fundamentals Training Today.

Advance your knowledge and enhance your confidence and skills in digital marketing.